A Reshoring Initiative Case Study:
CelebriDucks Returns Rubber Duck Industry To USA, Where First Invented!!
- Company: Pulse Plastics
- Location: Bronx, New York
- Company: CelebriDucks
- Location: San Rafael, California
- Satisfaction with the results: High
- Rubber duck invented in USA & then industry went overwseas - We returned whole industry to US!
Country from which reshored: China
Offshore: the work was in-house.
Factors which made offshoring less attractive: Quality, Rework, Warranty, Inventory, Travel Cost/Time or Local Onsite Audit, Communications, Difficulty of Innovation/Product Differentiation, Image/Brand (prefer U.S.), Freight Cost, Burden on Staff, Product Liability, Regulatory Compliance, It was the right thing to do!
Number of employee jobs reshored to make this product: 50
Value of work reshored to make this product ($/year): $50,000.00
Reshored work is in-house.
Domestic factors which made the domestic alternative more attractive: Lean or other business process improvement techniques
Relevant Industry: Plastics and Rubber Products
Year Reshored: 2012